Global computer chip maker AMD on Thursday launched its next generation of chipsets offering faster processing, better graphics and affordable performance to desktop users, especially those using gaming PCs.
The new range - A-Series Accelerated Processing Units (APU) - is available at prices ranging from Rs. 3,000 to Rs. 8000.
"While many says PCs are dying, we believe we are at the dawn of a new era in computing. The new generation of APUs provide a combination of processing speed, multiple compute cores and discrete level graphic capabilities, making it excellent platform for Gamers and PC enthusiasts alike," AMD India Managing Director Ravi Swaminathan told reporters here.
AS per an IAMAI report, gamers constitute over 41 percent of the total active internet users in India. Some industry reports suggest the Indian gaming sector achieved revenues of Rs. 1,300 crores last year.
AMD aims to offer rich graphics/gaming experience to entry and mainstream users as well, who would otherwise not invest in a dedicated graphics processors (GPUs), he said.